@book{101445,
	author = {Steiner, George A. and Ureña Gutiérrez, Guillermo Enrique},
	title = {Planeación estratégica },
	publisher = {: Patria},
	year = {, 2014},
	address = {México},
	edition = {2a. edición renovada},
	note = {Título original de la obra: Strategy Planning. What Every Manager Must Know}
}