00729nam a2200181Ia 4500008004100000020001800041082001500059100002000074245005900094260003300153300001100186500002700197650002100224952008900245952009200334952010400426999001700530120622s9999    xx            000 0 und d  a958-04-1128-X  a659.1 E68i  aErickson, B. F.  aIntroducción general a la publicidad / B.F. Erickson  aBarcelona ; México : Norma  a165 p.  aIncluye bibliografía  a1. PUBLICIDADÌ  00104070a22b22d2007-01-25l0o659.1 E68Ip01 004792r2012-06-24w2012-06-24yLB  00104070a22b22d2007-01-25l0o659.1 E68Ip01 005908r2012-06-24t2w2012-06-24yLB  00104070a22b22d2007-01-25l1o659.1 E68Ip01 006695r2017-03-07s2017-03-07t3w2012-06-24yLB  c57455d57455