Competitive Strategy : techniques for analyzing industries and competitions
/ Michael E. Porter
- New York (United States) : Free Press , 1980
- xxviii, 396 pages ; 25 cm.
On the front page: "With a new introduction"
Bibliography: pp.383-387
General Analytical Techniques The structural analysis of industries Generic competitive strategies A framework for competitor analysis Market signals Competitive moves Strategy toward buyers and suppliers Structural analysis within industries Industry evolution Generic industry enviroments Competitive strategy in fragmented Competitive strategy in emerging The transition to industry maturity Competitive strategy in declining industries Competition in global industries Strategic decisions The strategic analysis of vertical integration Capacity expansion Entry into new businesses