TY  - BOOK
AU  - Porter,Michael E.
TI  - Competitive Strategy :  : techniques for analyzing industries and competitions 
SN  - 0684841487
AV  - HD41  P67
PY  - 1980///
CY  - New York (United States)
PB  -  : Free Press
KW  - COMPETITION
KW  - INDUSTRIAL MANAGEMENT
KW  - COMPETENCIA
KW  - ADMINISTRACIÓN INDUSTRIAL
N1  - On the front page: "With a new introduction"; Bibliography: pp.383-387; General Analytical Techniques 
The structural analysis of industries 
Generic competitive strategies 
A framework for competitor analysis 
Market signals 
Competitive moves 
Strategy toward buyers and suppliers 
Structural analysis within industries 
Industry evolution 
Generic industry enviroments 
Competitive strategy in fragmented 
Competitive strategy in emerging 
The transition to industry maturity 
Competitive strategy in declining industries 
Competition in global industries 
Strategic decisions 
The strategic analysis of vertical integration 
Capacity expansion 
Entry into new businesses
ER  -