00646nam a2200181Ia 4500008004100000020001800041082001700059100001900076245008500095250000600180260002700186300001000213500003600223650003400259700006000293952009400353999001700447120629s9999    xx            000 0 und d  a968-422-486-9  a658.83 A111i  aAaker, David A  aInvestigación de mercados / David A. Aaker, George S. Day,  Jaime Gómez Mont  a2  aMéxico : McGraw-Hill  a715 p  aApéndice, glosario e índice  a1. INVESTIGACIÓN DE MERCADO  aDay, George S. ; coaut. \  Gómez Mont, Jaime ; tr.Ì  00104070a15b15d2007-03-26l0o658.83 A111Ip15 000793r2017-12-07t1w2012-06-28yLB  c75674d75674