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  <titleInfo>
    <title>Promoción de ventas: herramientas básicas del marketing integral / José Luis Chong...[et al]</title>
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  <name type="personal">
    <namePart>Chong, José Luis; coaut.,  Aizpuru, Maricela; coaut. \ Cárdenas, Amador; coaut. \ Espinal, Elena; coaut.Ì</namePart>
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    <place>
      <placeTerm type="text">Buenos Aires : Granica</placeTerm>
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    <dateIssued encoding="marc">9999</dateIssued>
    <issuance>monographic</issuance>
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    <extent>263 p.</extent>
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  <note>Glosario y terminos usados en inglés</note>
  <subject>
    <topic>1. PROMOCION DE VENTAS \ 2. MERCADOTECNIA</topic>
  </subject>
  <classification authority="ddc">658.82 P965p</classification>
  <identifier type="isbn">978-950-641-521-1</identifier>
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